Just For Canada
Just For Canada is one of the most comprehensive online platforms for individuals seeking to immigrate, study, work, or settle in Canada. With thousands of visitors per day from across the globe, Just For Canada provides up-to-date immigration guides, eligibility tools, and personalized pathways for newcomers—all in a simple and user-friendly format.
We partnered with Just For Canada to modernize their platform, improve SEO performance, and increase user engagement through better content architecture and mobile-first UX. The redesigned site offers clean navigation across programs like Express Entry, PNP, Work Permits, and Study Visas, along with interactive tools like CRS score calculators and step-by-step immigration workflows.
A core part of the strategy was SEO—targeting top-of-funnel keywords such as “how to immigrate to Canada,” “Express Entry guide,” and “CRS calculator,” while also building trust through evergreen, value-rich content. Today, Just For Canada ranks on the first page for hundreds of high-volume keywords and continues to serve as a go-to destination for anyone planning to make Canada their new home.
The Challenge
Redesign, restructure and optimize an authoritative immigration portal to improve content discoverability, SEO ranking, and user flow for prospective immigrants around the world.
